"developing" styles

This picture reminded me of something I saw a lot but barely registered while I was in Guatemala a few years ago:

The women dress in Mayan fabrics, but the men dress more or less in "western" dress: always jeans, and a short-sleeved shirt. (It's very rare to see a man in "native" clothing; I'll have to post a photo of one...)

This picture is "compelling" because the kids here are dressed exactly like adults. It's eerie, only in contrast to how kids in the "northern" world. The boys actually look like really small Guatemalan men to me.

Hmm, what's the word for how people dress? sartorial culture? Fascinating, in part because it's often so subliminal. Speaking of which, my favourite fashion blog: theSartorialist.com I actually have a physiological reaction every time I load up this blog: I relax, and a little bit of icy chi courses through my veins. I can feel it, I swear.
It hits my mental funny bone, kind of like taking a Cosmo quiz, getting a massage, or looking at surfing photos.
Maybe it's a Pavlovian reflex? But really, it's the Sartorialist himself -- the stamp of his laid-back, beneficent enthusiasm, and the spell he casts.